AT&T Announces End to Tiger Woods Sponsorship Deal

Telecommunications giant AT&T will sever its relationship with beleaguered golfer Tiger Woods.

The company said Dec. 31 that it would end its sponsorship deal with Woods, whose public image has been battered by revelations of extensive adultery.

AT&T joins technology consulting firm Accenture in dropping Woods, whose previously carefully maintained public image has earned him lucrative endorsement deals worth more than $100 million a year.

Dallas-based AT&T Inc. has had enough of the Tiger Woods scandal, announcing Thursday that it was dropping the pro golfer's endorsement contract.

The move adds another big name to a roster of companies that have distanced themselves from Woods following his admission of marital infidelity.