Will Keith W.K. Kellogg is Born

Will Keith Kellogg, usually referred to as W.K. Kellogg (April 7, 1860 – October 6, 1951) was an American industrialist in food manufacturing, best known as the founder of the Kellogg Company, which to this day produces a wide variety of popular breakfast cereals.

Will Keith Kellogg, creator of the cereal company and the foundation that bears his name, led three professional "lives" while making his mark on Battle Creek, Michigan and the world. Born April 7, 1860, Will Keith Kellogg lacked a formal education beyond the sixth grade. When he died Oct. 6, 1951, at the age of 91, he had amassed a fortune and enriched the lives of people in his hometown, and millions of people around the world.

The world-renowned benefactor and cereal industry leader began as a clerk at the Battle Creek Sanitarium, also known as the San. It was there, searching for a vegetarian diet for patients, that he discovered cereal flakes. His first job was as a stock-boy, followed by the life of a traveling broom salesman in his late teens. He finally went to work as a young man in the San, where his older brother, John Harvey Kellogg, was physician-in-chief. Will Kellogg was bookkeeper and manager of the world-famous hospital, which put virtually any task outside of medicine under his purview.