The Great Moon Hoax
During the final week of August 1835, a long article appeared in serial form on the front page of the New York Sun.
It bore the headline:
GREAT ASTRONOMICAL DISCOVERIES
BY SIR JOHN HERSCHEL, L.L.D. F.R.S. &c.
At the Cape of Good Hope
[From Supplement to the Edinburgh Journal of Science]
Sir John Herschel The article began by triumphantly listing a series of stunning astronomical breakthroughs that the famous British astronomer, Sir John Herschel, had apparently made "by means of a telescope of vast dimensions and an entirely new principle." Herschel, the article declared, had established a "new theory of cometary phenomena"; he had discovered planets in other solar systems; and he had "solved or corrected nearly every leading problem of mathematical astronomy." Then, almost as if it were an afterthought, the article revealed Herschel's final, stunning achievement: he had discovered life on the moon!
Every History of American journalistic hoaxing properly begins with the celebrated moon hoax which "made" the New York Sun of Benjamin Day. It consisted of a series of articles, allegedly reprinted from the nonexistent Edinburgh Journal of Science, relating to the discovery of life on the moon by Sir John Herschel, eminent British astronomer, who some time before had gone to the Cape of Good Hope to try out a new type of powerful telescope.
On this day in 1835, the first in a series of six articles announcing the supposed discovery of life on the moon appears in the New York Sun newspaper.
Known collectively as "The Great Moon Hoax," the articles were supposedly reprinted from the Edinburgh Journal of Science. The byline was Dr. Andrew Grant, described as a colleague of Sir John Herschel, a famous astronomer of the day. Herschel had in fact traveled to Capetown, South Africa, in January 1834 to set up an observatory with a powerful new telescope. As Grant described it, Herschel had found evidence of life forms on the moon, including such fantastic animals as unicorns, two-legged beavers and furry, winged humanoids resembling bats. The articles also offered vivid description of the moon's geography, complete with massive craters, enormous amethyst crystals, rushing rivers and lush vegetation.