Edward R. Murrow Becomes Director of European Operations for CBS

Murrow went to London in 1937 to serve as the director of CBS' European operations. The position did not involve on air reporting; Murrow's job was persuading European figures to broadcast over the CBS network which was in direct competition with NBC's two radio networks. Murrow recruited journalist William L. Shirer to take a similar post on the continent. The two men would become the forefathers of broadcast journalism.

http://en.wikipedia.org/wiki/Edward_R_Murrow#Ca...