Bob Guccione, who founded Penthouse magazine and built a fortune on adult entertainment before the rise of pornography on the Internet, died yesterday in Plano, Texas, the Associated Press reported, citing a statement from his family. He was 79.
Guccione died at Plano Specialty Hospital after combating cancer, his family said.
Born in Brooklyn, New York, in 1930, Guccione started Penthouse in the mid-1960s. By the 1980s, he had created a $300 million media business, and Penthouse, which offered more- explicit photographs than rival Playboy, had a circulation of 4.7 million, according to the New York Times